In modern society, people’s living standards are constantly improving, and the population is densely populated in cities with high mobility. As many merchants and enterprises in cities, they are quite optimistic about outdoor advertising. On the side of the road, at bus stops, large billboards in cities, and publicity screens in cultural squares, LED displays can be seen everywhere, making urban life full of color. Led display screens are widely used in various commercial places with the advantages of high-definition images and vivid colors, and easy installation.
The commercial LED advertising screen of Shenzhen Yigechuang Electronics Co., Ltd. has a photosensitive control system, which can automatically adjust the brightness of the display screen according to the change of the brightness of the outdoor environment, which is energy-saving and environmentally friendly, greatly reducing your operating costs; A complete set of commercial led display solutions can make the display energy saving 1/3 compared with the original one, high brightness, strong adaptability, and all-weather playback. Using ultra-high brightness LEDs, it is still clearly visible from a long distance under sunlight. Self-contained module, more stable and easy to maintain. The high-efficiency optical fiber transmission system effectively reduces the signal delay caused by long transmission distances and ensures the consistency of screen playback. The screen is equipped with an environmental monitoring system, allowing you to know the display anytime, anywhere screen operation. The waterproof effect is good, with IP65 protection level, suitable for use in outdoor environments.
The display has a built-in lightning protection device to prevent the display from being burned due to being struck by lightning. .With dual network cable hot backup function, two computers control one screen at the same time, when one computer has a problem, the other computer will automatically take over to ensure the normal operation of the screen. The outdoor transparent led display is equivalent to a mobile media, with stronger transmission, wider coverage and better effect. Compared with other advertising methods, the transparent LED display has been in a state of motion. Advertising information can be played at any time along with the car on the road. Compared with fixed advertising platforms, the communication ability is stronger and the coverage area is larger. It can better reflect the commercial value of the product and bring better media advertising to enterprises and businesses. Propaganda effect.
In the case of the coexistence of the regularity of advertising media companies and the advantages of LED display itself, LED display media advertising has become more and more important in the advertising media industry. The advertising display is characterized by high definition, high brightness, bright colors, distinctive themes, novel design, vivid image, simple and clear, and can complete the synchronous playback of graphics, text, audio and video, etc. The advertising image is prominent, easy to attract the attention of pedestrians, and easy to remember.
What are the advantages of commercial LED large screen advertising？
Demonstrate “high-end” brand value and establish a high-quality brand image
The high technical and operating costs of outdoor LED large screens determine the level of advertising on them.In addition to clothing, food, housing, transportation and entertainment brands, many high-end brands and luxury brands will be actively attracted, and at the same time, it will also fill the gaps in mass media advertising for luxury brands. in addition,Outdoor LED large screens are mainly concentrated in the city’s core CBD business districts, traffic arteries with dense traffic, and high-end residential walls, etc., providing advertisers with rich and accurate placement options.
Huge space value, covering the target circle with zero distance
The high technical and operating costs of outdoor LED large screens determine the level of advertising on them.In addition to clothing, food, housing, transportation and entertainment brands, many high-end brands and luxury brands will be actively attracted, and at the same time, it will also fill the gaps in mass media advertising for luxury brands.In addition, outdoor LED large screens are mainly concentrated in the city’s core CBD business districts, traffic arteries with dense traffic, and high-end residential walls, etc., providing advertisers with rich and accurate placement options.
Precise marketing value, aggregated target groups
LED large-screen advertisements are concentrated in locations with high consumer demand and active economy, closely following consumers’ life and work scenes, allowing target groups to lock in the brand name at a glance, ensuring accurate advertising and increasing marketing value.According to relevant data research, most of the outdoor LED large screens target people with stable and stable jobs. Among them, middle and high-level managers and white-collar workers account for more than 60%, and their spending power is relatively strong, especially focusing on technology products, financial management, automobiles, Tourism, clothing, real estate and other products.
LED large screen is a form of advertising communication full of development potential. It has the ability to display the core value of the brand, cover the space value of the target business district, and have huge marketing aggregation value. With the development of technology, we can also make the advertisement three-dimensional, display the brand selling points in all directions, and bring consumers and brands closer The distance can trigger resonance among consumers, thus creating infinite possibilities for transformation.
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